View and Improve Campaign Results
To obtain information about the effectiveness of your current campaigns, you can use the |View and Improve Campaign Results| option within the Email Marketing Console. The following options are available:
To access campaign results, open the Accelerator phone book and launch the |Email Marketing Console|. Click the button entitled |View and Improve Campaign Results|.
The following options are available:
|Campaign Snapshot||View the current report of a campaign, including how it affects your OA Attraction Score. Use this for real time updates on how your campaigns are doing.|
|Compare campaigns to improve your positive response score||Improve this score to connect 'right now' with more people that are interested in you.|
|Compare campaigns to improve your open email score||Provide more opportunities for positive responses by improving this score.|
|Compare campaigns to improve your referral score||Referrals are the basis for increasing your contact list. See which campaigns drive the most referrals so you can do more campaigns similiar to those.|